Brand Name Scout (1-year subscription)
A disciplined naming pipeline, from brief to history
Review seeded projects, scoring models, capped provider workflows, audit history, exports, and privacy settings.
- Environment
- Fictional seed
- Persistence
- Reload resets
- Network
- Disabled
Projects
Naming projects
Separate briefs, candidate sets, reviewers, and decision history.
| Project | Owner | Candidates | Shortlist | Updated |
|---|---|---|---|---|
| Northform Naming Sprint | Maya Chen | 24 | 6 | Today 10:24 |
| Example Archive | Demo User | 3 | 0 | Archived |
Scoring model
Weighted scoring criteria
Make the decision model explicit and reusable across candidates.
| Criterion | Weight | Top candidate | Review guidance |
|---|---|---|---|
| Distinctiveness | 30% | Northform · 88 | Avoid generic category language |
| Audience fit | 25% | Northform · 82 | Test against the brief |
| Pronunciation | 20% | Northform · 91 | Read aloud in target markets |
| Extensibility | 15% | Framekind · 86 | Consider future offerings |
| Team confidence | 10% | Northform · 84 | Capture dissenting notes |
Research provider
Capped batch research
Credentials remain encrypted and requests can be capped, cached, and reviewed before use.
Provider connection
SimulatedOfficial batch adapter configured for production installations.
Request controls
ProtectedBatch cap 20 · Cache 12 hours · Manual trigger only
Last demo batch
Complete6 synthetic .example names evaluated locally.
History & exports
Research history
Trace scoring and research decisions and prepare spreadsheet-safe exports.
| Time | Event | Actor | Detail |
|---|---|---|---|
| 10:24 | Score updated | Maya Chen | Northform 84 → 87 |
| 10:12 | Batch simulated | Demo User | 6 .example candidates |
| 09:58 | Shortlist changed | Eli Grant | Framekind added |
| Yesterday | CSV prepared | Maya Chen | 24 safe rows |
Privacy
Privacy and retention
Keep only useful decision history and remove project data deliberately.
Credential storage
ProtectedProvider credentials use authenticated encryption at rest.
Retention
ControlledProject history retained until explicit deletion.
CSV safety
EnabledFormula-leading cells are neutralized before export.
Truthful preview
Turn naming opinions into an explainable shortlist.
Explore weighted candidate scoring, comparison, synthetic domain research, history, and privacy controls for a fictional naming project.